Our clients
Panasonic
At a time when consumer electronics is facing increasing environmental pressures, from Government, consumers and campaigners, we have helped Panasonic to develop a green communication strategy and framework to communicate its environment story across
Initially we devised a series of media and stakeholder audits, evaluating Panasonic in key markets, against a defined competitor set, ensuring the approach is measurable and appropriate.
From this base, we have worked with the in-house environment and press teams to establish a creative toolkit which can be applied at strategic European and individual market levels. The toolkit provides individual communications managers with an approach to build direct contact and content relevant to their market situation.
We combine this strategic advisory framework with a commitment to delivering tactical approaches across